Citations
Where AI answers get their sources, and how a business becomes one of them.
One study puts Reddit at about 40% of AI citations. Another found it fell from 25% to 7% of Perplexity citations in two months. Both can be right. Here's how to read Reddit citation figures without turning them into false benchmarks.
Define a cited-URL taxonomy, encode it as typed Jev questions, validate it on labelled pages and route uncertain results to human review.
A reproducible workflow for turning ChatGPT, Gemini, Perplexity and Google AI citations into URL-level evidence for content, outreach and competitive analysis.
Four figures from three research vendors put a brand's own domain at a low single-digit share of the AI citations in its category. Local queries reverse the finding, and three widely quoted figures measure something else entirely.
What does AI say about you?
We ask ChatGPT, Gemini, Google AI Mode and AI Overviews the questions your customers ask, and write down every answer.